Nokomis, FL – March. 3, 2022 – Rapid Crush, Inc. officially announces that they’ve broken an online marketing launch record by selling $57,914,510 in 2021 as the publisher of Dan Hollings’ crypto education course, called “The Plan”. This has further cemented Rapid Crush, Inc.’s position as digital launch strategists and technology experts.
“Selling over $57 million worth of digital content in such a short period of time requires not only very robust and innovative tech, there are also billing and merchant processing integrations, regulatory compliance requirements, and much more – and that’s before you even start working on the marketing”, said Wilson Mattos, Co-Founder, and CEO of Rapid Crush, Inc. “So we’re very excited that this launch went without a hitch. As always, our customer-first approach was the core driving force behind every innovation, both in tech and marketing and we look forward to even greater results in 2022.”
However, a launch of this magnitude is not made possible by just tech innovations. There are also the ingenious marketing breakthroughs that Rapid Crush, Inc. brought to the table.
“We had to come up with a ton of new approaches – and, in fact, break quite a few so-called “norms” in the industry – some of which we, ourselves, have invented years earlier,” said Jason Fladlien, Co-Founder and Chief Strategy Officer at Rapid Crush, Inc. “A great example of this is how we were able to fine-tune the content and the messaging by starting product sales very early in the product life cycle.”
The other data Rapid Crush, Inc. has been able to share about this launch has been very exciting, too. During the last leg of the promotion in December 2021, they were able to generate $250.16 per webinar registrant, followed closely by overall $232.89 revenue per lead. One very interesting insight to online marketers, no doubt, will be the fact that the webinar replay revenue per registrant was $264.12.
The multiple touchpoint strategy has once again proved to be very effective as evidenced by data – the earnings per attendee grew steadily the more webinars they saw, and the more they interacted with other marketing materials.
Rapid Crush, Inc. intends to publish an extensive case study that will further explore the techniques and the data gathered in this record-breaking launch.
Of course, none of this would have been possible without the best partnerships:
The course creator, Dan Hollings from BridgeGap Marketing, and his entire team of experts, who not only developed the course but continue to be on the forefront of the cryptocurrencies space and continually add value to customers post-purchase, which is one of Rapid Crush’s core principles for success.
Mike Balmaceda from Amplify who is an extremely talented marketing strategist and was instrumental in the execution of the launch and copywriting.
Genesis Digital, the makers of Kartra, which was the primary CMS and shopping cart for the launch. Kartra exceeded all performance and stability expectations based on previous experience with other platforms.
EasyPayDirect who facilitated the relationship with the best merchant processors to ensure billing worked flawlessly during and after the launch.
Finally, it is necessary to add that it’s not the first time Rapid Crush, Inc. sets digital marketing records. In fact, the company has broken these several times before – and then, shattered them again in 2017, when Rapid Crush, Inc. promoted a digital education program for Amazon sellers.
Rapid Crush, Inc will launch The Plan again in April 2022. Affiliates can contact support (at) rapidcrush dot com for details on how to participate in the promotion, and visit http://rapidcrush.com to learn more about the company.
Rapid Crush, Inc.
Rapid Crush, Inc.
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