Bacalanor West-Norway Partners with ScanWest LLC to Introduce Premium Seafood Offerings to the United States
[Scottsdale, June 12, 2023] – West-Norway, a renowned seafood supplier with a rich heritage in the Norwegian fishing industry, is delighted to announce its entry into the United States market. West-Norway will be providing a wide range of exceptional seafood products, including salted and frozen Cod, Pollock and Saithe, and an array of other delectable options, to both foodservice and retail markets across the nation.
To facilitate its successful introduction and expansion in the United States, West-Norway has partnered with ScanWest LLC. ScanWest LLC is composed of three highly experienced and respected executives from the food industry, namely Rich Wolverton, Scott Isaacs, and Simon Pedersen. These seasoned professionals bring a combined experience of over 95 years to the table, making them a formidable team in the field.
Rich Wolverton, a stalwart in the seafood industry with over 30 years of experience, joins the team after serving as an executive with one of the nation’s largest broadline distributors. His in-depth knowledge and understanding of the industry will be instrumental in ensuring the success of the partnership.
Scott Isaacs, a veteran with more than 35 years of experience in executive roles within the food industry, brings valuable expertise to ScanWest LLC. He has a strong background in food marketing and branding, having previously served as the President of a leading agency in the field. Isaacs’ strategic vision and marketing prowess will contribute significantly to West-Norway’s successful market entry.
Simon Pedersen, an executive with over 30 years of experience in global seafood sourcing. His recent tenure as an executive in an Alaskan Fishery operation has honed his skills in ensuring the highest standards of quality and sustainability. Pedersen’s expertise will play a vital role in the sourcing and supply chain management of West-Norway’s exceptional seafood offerings.
With ScanWest LLC’s team of seasoned executives at the helm, West-Norway is poised to deliver some of the finest and highest-quality seafood available. West-Norway takes pride in offering a wide range of carefully selected seafood products that meet the highest standards of freshness, taste, and sustainability.
“We are thrilled to introduce West-Norway’s extraordinary seafood products to the United States,” said Rich Wolverton, a key executive at ScanWest LLC. “Our partnership brings together the best of both worlds – the expertise and heritage of West-Norway combined with our team’s experience in the food industry. Together, we will provide American consumers with an great seafood experience.”
West-Norway’s arrival in the United States market marks an exciting chapter in the company’s journey. The commitment to quality, sustainability, and exceptional taste will undoubtedly resonate with foodservice providers and retail markets alike. With ScanWest LLC’s professional guidance, West-Norway is ready to make a lasting impression and become a trusted partner in the American seafood industry.
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About West-Norway: West-Norway is a renowned seafood supplier hailing from Norway, known for its exceptional range of premium seafood products. With a rich heritage in the Norwegian fishing industry, West-Norway prides itself on sourcing and providing the highest-quality seafood options, including Salted and Frozen Cod, Pollock, Saithe, and more. Their commitment to quality and sustainability has made them a trusted name in the industry for over 65 years with distribution to several of the world’s largest retail chains in 20+ countries, and with production plants in Norway, Europe, and Asia.
About ScanWest LLC: ScanWest LLC, https://scanwestco.com is a leading strategic partner specializing in introducing exceptional food products to new markets. With a team of seasoned executives boasting decades of experience in the food industry, ScanWest LLC offers comprehensive solutions to businesses seeking to expand their reach. Their expertise in marketing, branding, sourcing, and distribution ensures successful market entry and growth for their partners.
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